Facebook ads are targeted to users based on their location, demographic, and profile information. After creating an ad, you set a budget and bid for each click or thousand impressions that your ad will receive. Facebook's most important ad targeting options. Users then see your ads in the sidebar on Facebook.com.
Instagram advertising is method of paying to post sponsored content on the Instagram platform to reach a larger and more targeted audience. Rather you need an image, set of images, or video (which can be accompanied by text) to reach your audience with Instagram ads
YouTube advertising is part of your AdWords account and any video uploaded to YouTube can be an ad. Pre-roll video ads appear before other videos on YouTube, and other video ads can appear beside playing videos and in search results. Like pay-per-click advertising, you have control over your daily budget
The Google Display Network is designed to help you find the right audience. Its targeting options let you strategically show your message to potential customers at the right place and the right time. You can put your ads in front of people before they start searching for what you offer, which can be key for your overall advertising strategy. You can also remind people of what they're interested in, as in the case of remarketing to people who've previously visited your site or app.